Apple
APPLE in-store Promotion If a brand and its products are aiming for a clear and attractive appearance for consumers, physical and digital marketing must complement each other. At ESI, we help ensure the brand is marketed and sold in physical stores in a manner that enhances the customer experience. When Apple wanted to strengthen its […]
Johnson & Johnson
Johnson & Johnson Training & Merchandising Since 2013, our teams have been visiting pharmacies in Greece, on behalf of JOHNSON & JOHNSON. The team visits pharmacies to provide training and merchandising services involving several J&J products. These include pharmaceutical products and dermocosmetic products. Our expert teams are responsible for various tasks like product detailing including […]
honda
HONDA MOTORCYCLES Mistery Shopper On a monthly basis different Honda Motorcycle stores are visited by our auditors. They act as a customer who wants information about a specific model chosen centrally each month. The model is not shared with any one and is generally a new launch or a really important one. There are different […]
Fjällräven
Fjällräven SALES TRAINING Our ESI agency Remarkable conduct a running sales training for store staff in all countries in which Fjällräven (Fenix Outdoor) is represented. The training takes place as a work shop of 2 X 2 days based on Nobel Prize winner Daniel Kahneman’s book “Thinking Fast and Slow”. Fjällräven flies in participants to […]
Apple
apple MERCHANDISING The program involves the leading retailers and some 100 stores. Attention to detail and problem solving are key in this program. The proactive maintenance program consists of regular visits to each store to identify maintenance issues, which are promptly solved if possible. On the other hand, reactive visits to stores are done to […]
Friesland Campina
Friesland Campina MERCHANDISING Since 2017, we have been providing merchandising services for modern hypermarkets and supermarkets throughout Greece on behalf of FRIESLANDCAMPINA HELLAS. The merchandising team covers both, permanent and seasonal needs. In addition, it is responsible for taking & recommending orders, maintaining planograms, managing shelves including F.I.F.O., stock control, price collection, etc. as well […]
L’Oreal
L’ORÉAL Sales Promotion Over the last 20 years, our ESI Member Ingroup in Greece has recruited over 100 permanent Beauty Advisors for cosmetic stores on behalf of L’Oréal Hellas. This team of Beauty Advisors, positioned in cosmetic stores and supermarkets around Greece, is responsible for promoting L’Oréal’s products under the following brands: L’Oréal Paris, Maybelline, […]
Weber
Weber Stephen Sales promotion We propose the establishment of a national BBQ expert pool for promotional activities in Germany. This includes creating the appearance of the promotion activities, production of the necessary equipment, and a national casting and training of BBQ talents. The training, planning, and implementation of the promotional activities took place in specialized shops and […]
Heineken
Heineken Product sampling Creation and implementation of national product sampling activities in cities, at vestivals and in food retail stores. Production of the equipment. Special Challenge: product cooling FOCUS Product Sampling Previous Next
FISKARS
Fiskars Sales Promotion Our team consisted on trained advisors for Fiskars in trade fairs (DIY and specialist trade). Their focus was on advising end consumers, testing Fiskars products on-site and showing consumers the product quality. Additionally, was offered premium promotions with the Fiskars-Trade-Runner “movable exhibition stand”. FOCUS Consulting and demonstration of products; Sales Promotion; Trade Fair; Product […]