ADIDAS

SALES FORCE - DIrect to team

In the dynamic world of amateur football, access to quality teamwear and equipment is crucial for teams and clubs striving for excellence. Recognizing this need, we launched the Direct to Team program, a strategic initiative designed to support amateur football teams and grassroot clubs with their teamwear and equipment requirements. Our team of brand ambassador visits clubs throughout the country with their branded vans equipped with samples of embellished kit to bring the brand experience directly to the teams. With the program launch in BENELUX and France, our sales team now operates in four countries, connecting brand and amateur football teams and facilitating teamwear club orders.

This program is an innovative approach, dedicated to providing top-notch sales services to our client and high-quality resources and direct support to amateur football teams across Europe. By ensuring long-term strategic partnerships with clubs our expert teams in each country enhance sales results as well as customer satisfaction sustainably.